Applied Systems has acquired artificial intelligence company, Planck.

By leveraging AI, Applied aims to enhance the speed and quality of critical business processes, including marketing, sales, underwriting, renewals, servicing, and advisory services.

“We believe the time is now to take bold steps to lead the insurance industry in discovering and implementing the benefits AI has to offer,” said Taylor Rhodes, CEO of Applied Systems. “By acquiring Planck, we will be investing behind a world-class team of AI and data science experts to accelerate the application of leading AI capabilities to insurance workflows. With our unique set of insurance technology assets that span both the agency and carrier sides of the market, our investment in Planck will deliver a significant opportunity to create AI-driven value throughout the next generation of the digital roundtrip of insurance in ways that will help our clients know more, do more of what differentiates them the most, and win more often.”

Over the past 18 months, Applied has released its first versions of AI-powered features in select Applied and EZLynx products, while also experimenting with various AI capabilities through its Applied AI Lab.

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